Posts

Showing posts from October, 2015

Competition in Craft Beer Market Strengthens Marketing Strategies

Image
Each beer admirer has an onelist interpretation when trying to detail craft beer and tales of discovery to share. Defining a true craft beer becomes more difficult with each beer brand offering something new. Going over-board many craft beer manufacturers are bringing consumers into their marketing sphere. Brewers making customers feel like they are naturally discovering their beer, is worth a toast. Craft beer is a billion-dollar business today where off -strategy sale and marketing was unwelcomed so far as a pint of Natural Beer (rated as world's worst beer by Refinedguy.com in 2013) So how do craft beer makers anticipating growth apply as well as execute compelling marketing strategy?


How effective business plans unfold without adulterating reliability and tarnishing customer relationship? Marketing for craft beer apes’ small business enterprise as well as retail marketing. Besides this there is a lot more fun when integrated with social media like Facebook, Twitter, Instagram a…

Smart Pills transforming the Diagnostics and Healthcare Market

Image
Smart pills are ingestible medical devices consisting of elements such as sensors, cameras, patches and trackers that help in better diagnostics and monitoring. These unique devices can be easily swallowed and offer a non-invasive thorough examination of the gastrointestinal (GI) tract. The smart pills also enables comprehensive health monitoring of various physiological metrics and measuring medication adherence in patients. The below demo clearly indicates how to use the device to monitor your daily medicine intake.



Smart pill technology has revolutionized the field of GI diagnosis. Smart pills are likely to replace conventional diagnostic techniques such as endoscopy and colonoscopy. Capsule endoscopy is regarded as a major technical innovation, influencing investigation and management of various small bowel diseases, esophageal disorders, colonic disorders etc. Capsule endoscopes are designed to provide complete examination of GIT including images of esophagus, stomach, small intes…

Quantum Dots (QD) Market Revenue Will Reach $5.04 Billion, Globally, by 2020

Enzymes Market is Expected to Reach $5.4 Billion, Worldwide, by 2020

Image
According to a new report by Allied Market Research titled,"WorldEnzymes Market-Opportunityand Forecast, 2014-2020", world enzymes market is expected to register a CAGR of 7.8% during 2015-2020. The household care segment holds about 1/3rdof the overall market share in 2014, due to large consumption of varied enzymes in detergents industry.



Presently, enzymes are witnessing high demand in various industries such as biofuels, food & beverages and detergents. The growing popularity of enzymes for production of renewable fuels such as biodiesel, preference of enzymes for manufacturing mild detergents and rising adoption of enzymes in pharmaceutical formulations are the key factors fueling the market growth. In addition, growing use of feed enzymes in animal nutrition would further boost the market growth. However, high sensitivity of enzymes to temperature and pH and risk of contamination would limit the overall market growth.
To know more about the report, visit the websi…

mHealth Market to Grow at an Impressive CAGR of 33.5% During 2015 - 2020

A new report by Allied Market Research, titled, "Global mHealth Market(Device, Service, Application, Stakeholders and Geography)- Size, Industry Analysis, Trends, Opportunities, Growth and Forecast, 2014-2020", stated that the global mHealth market was valued at$10.5 billionin 2014 and is expected to grow at a CAGR of 33.5% during 2015-2020. Blood pressure monitors hold the largest share in the global mHealth device market followed by blood glucose monitors and cardiac monitors. Geographically,North Americawill continue to retain its leading position in the overall mHealth market throughout the analysis period.
mHealth Market (Devices, Services, Application, Stakeholders and Geography) - Trends and Forecast, 2014 - 2020 from Allied Market Research
Mobile health provides health service and information through mobile communication devices to address the health priorities and concerns. The advanced mobile and wireless technologies have transformed the face of healthcare service…