Breakthrough In Technologies To Grow Anti-counterfeit Electronic And Auto Packaging Market

The counterfeiting of automobiles and electronic parts has rapidly increased over the years and poses a significant threat to the electronic and auto packaging industry.  According to ASIRT (Association for Safe International Road Travel), close to 1.3 million people lose their life, in road accidents every year. In this scenario, one of the leading causes of car crashes arises from the use of fake or counterfeit automobile parts. In 2013 the U.S Federal Trade indicated that the auto counterfeiting industry wouldgenerate approximately $12 billion.

A study carried out by the “Business Action to Stop Counterfeiting and Piracy “forecasted that the value of fake products including counterfeit automobile parts, estimated at nearly $ 650 billion in 2013, would double by the end of 2015. An article published in the Industry Week magazine, in 2013, mentioned that the auto market suffered an annual loss of 3 billion, whilst the segment of semiconductors witnessed an approximate loss of $75 billion

Industry experts anticipate that the market of anti-counterfeit packaging would emerge dynamically in the coming years with the rapid pace of technological advancements for solutions in serialization and track and trace technologies.  The growth would be triggered by the intense publicity of technological advancements for serialization as well as track-and-trace. Presently, Armcor and Kezzler, two leading serialization solution providers, offer a full service and cutting edge serialization packaging through MaXQ.   MaXQ provides unique identification codes to major global brands.

 In addition, ingenious technologies that are developed in the rapidly growing RDIF segment would also drive the profitability in anti-counterfeit auto and the electronic packaging technology sector. In April 2015 Zebra Technologies Corporation made a major breakthrough in RFID technology by launching the 1D/2D code scanning and high-geared RFID for mobile devices. Inventions in the RFID segment would also drive the sales notably in developing economies, as technologies observe a great market penetration.

Besides, these progress in the anti-counterfeit technologies, stringent government regulations for safeguarding IP and stronger partnership of brands too have contributed to the growth of anti-counterfeit packaging market. These initiatives would help supplement the growth of the anti-counterfeit auto and electronic packaging technology segment in newer markets. According to a report published by Allied Market Research titled “World Anti-Counterfeit Electronics and Automobiles Packaging – Market Opportunities and Forecasts, 2014 -2020”, the segment of anti-counterfeit electronics and the auto parts packaging industry would register a CAGR of 10.1%, during the forecast period of 2015-2020.   

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